
Now accepting entries – don’t miss your chance to shine!
Is your tourism or hospitality business going the extra mile to wow visitors, create unforgettable experiences, or champion sustainability? If so, now’s the time to get the recognition you truly deserve.
The Visit Staffordshire & Stoke-on-Trent Tourism & Good Food Awards celebrate the very best our region has to offer – from exceptional attractions and cosy B&Bs to innovative events and stand-out customer service. Whether you’re a rural hideaway, bustling café, local guide, or luxury stay, these awards offer a powerful platform to showcase your achievements and boost your reputation.
Why Should You Enter?
Being shortlisted or winning an award is more than just a badge of honour – it can be a game-changer for your business. Here’s why:
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Raise Your Profile: Get featured in regional press, digital campaigns, and social media – reaching more potential customers and partners.
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Build Trust: Award recognition adds credibility and sets your business apart in a competitive marketplace.
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Network & Celebrate: Connect with like-minded businesses at the awards ceremony – and take a well-earned moment to reflect on your team’s hard work.
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Progress to the National Stage: Winners in selected categories automatically qualify for the prestigious VisitEngland Awards for Excellence – putting your business on the national map!
What Can It Do for Your Business?
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Boost bookings and footfall
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Strengthen staff morale and team pride
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Highlight innovation, resilience, and excellence
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Open up new partnership and funding opportunities
How to Apply
There are categories for all kinds of tourism and hospitality businesses – from New Tourism Business of the Year and Ethical, Responsible & Sustainable Tourism, to Small Visitor Attraction, Pub of the Year, and more.
Ready to make your mark? Head over to the Visit Staffordshire website to view the full category criteria and access the application portal. Don’t miss your chance to be recognised as one of the best in the business!
But hurry – entries close September 1st 2025!
If you are an East Staffordshire business and need advice on your eligibility or more advice on entering this years tourism awards please email tourism@eaststaffsbc.gov.uk
Key Dates
Applications open: 16th June 2025
Applicant advice workshops: 2nd July 10:30 and 17th July 14:00
A must do for all you tips on completing a successful application! Book now here
Deadline to submit: 1st September 2025 (Midnight)
Just 10 weeks away, so get started right away! Enter here
Judging period: 1st September – 31st December 2025
Finalist shortlist announced: January 2026
Gala Dinner & Awards Ceremony: March 2026
East Staffordshire Winners Wall of Fame
East Staffordshire has been shining bright with 27 winners in the past two years!
Click the pics to meet some of our stars and see what made them stand out!